Articles

eCommerce has grown exponentially in recent years, with technology evolving rapidly and new platforms emerging. Whether you’re an aspiring entrepreneur or an established business owner, choosing the right eCommerce platform is crucial. In this post, we’ll compare three major players: two industry giants—Shopify and WooCommerce—and an up-and-coming contender, SureCart. Meet the Contenders Shopify Shopify is…

In today’s digital-first world, a company’s website often serves as the primary introduction to its brand. Whether you’re a small bakery or a mid-sized consulting firm, your online presence plays a crucial role in how potential customers perceive you. Understanding brand credibility is the key to unlocking your business's full potential. A professional website is…

Introduction Every day, we interact with countless websites and apps, often without considering what makes them intuitive and enjoyable to use. Behind these seamless experiences lies thoughtful UX/UI design. If you're new to the world of web design, understanding the fundamentals of User Experience (UX) and User Interface (UI) design is essential. This guide will…

In today’s digital age, where online presence can make or break a business, blogging stands out as a crucial strategy that no business can afford to ignore. Consider this: businesses that blog receive 55% more website visitors than those that do not. Blogging is not merely a trend but a powerful tool that can drive…

In today's digital landscape, having a robust online presence is more crucial than ever. Yet, despite your best efforts, you might ask, "Why doesn't my website show up on Google?". This issue can be particularly frustrating as search engine optimization (SEO) rules continue to evolve. Google's algorithms are now more sophisticated, focusing not just on…

Why Doesn't My Website Perform Well Perhaps you know the feeling: you put a lot of time and resources into your business website only to discover that it barely moves the needle after all that. You’re not alone.  It can be frustrating when a new website, or one that you’ve been working on for a…

I’ve seen a lot of bad websites over the years.  As a web designer and developer, I look critically at websites for my clients so that I can identify problems and improve on them for the sites that I build to be more effective than the sites that I am replacing.  One area that I…

Web Design Pricing is full of all kinds of variability. Have you ever needed a website and reached out to multiple design and development firms only to see an enormous variance in price between competing companies? You may wonder why some prices are so low, and others are so high. While two different agencies (we…

Every business needs to be seen by as many people as possible to potentially convert some of those to customers, and the more customers the business gets, the more revenue the business can generate. In this article, we will be discussing how business owners like you can build a strong digital presence. We will discuss…

Introduction to Website Hosting for Beginners Website hosting is the service that allows your website to be accessible on the internet. It involves storing your website's files and data on a server, which is then connected to the internet. Choosing the right hosting provider is crucial for your website's performance, search engine rankings, and user…

Lead generation is one of the most critical aspects of online marketing, as it is the process of attracting and converting visitors into potential customers for your business. Generating leads for your website is crucial if you want to grow your business and increase revenue. In this blog post, we will discuss the reasons why…

Choosing the right domain name for your website is crucial. It's like choosing the name of your business, it needs to be memorable, easy to spell and reflect what your website is about. A domain name is more than just a web address, it’s a brand identity. So, it's essential to take some time to…