Choosing the right domain name for your website is crucial. It's like choosing the name of your business, it needs to be memorable, easy to spell and reflect what your website is about. A domain name is more than just a web address, it’s a brand identity. So, it's essential to take some time to…

Artificial intelligence (AI) is changing the way businesses operate, and the content creation industry is no exception. The potential of AI in content generation is vast and can help businesses improve their productivity and efficiency. From writing articles and reports to generating social media posts and emails, AI has the capability to create high-quality content…

Building a website is crucial for businesses and individuals looking to establish an online presence. With the abundance of website builders and content management systems available today, it is tempting to employ a DIY solution instead of hiring a professional web developer.  Many business owners look at the price tag of a custom website and…

Why is Maintaining My Website Important? WordPress is hugely popular these days, making up about 40% of the web and more than 60% of all CMS-based websites across the Internet.  The odds are pretty good that if you have a website built in the past decade, it’s built on WordPress, and for good reason.  WordPress…

Over the years web design has evolved for a number of reasons; the technologies iterate, our understanding of how people interact with our content deepens, and legal requirements mandate action.  In the past 10 years, there have been a number of pronounced shifts.  We saw the necessity of creating web content that is mobile-friendly, with…

Can I Rank Higher on Google? I often receive requests from small business owners to help them improve how their site ranks on search engines.  Often, they had a website built, and are looking to increase its effectiveness by focusing some energy on SEO (Search Engine Optimization).  While there are certainly improvements that can be…

https://vimeo.com/565814234 In this video I'll take you through a quick and easy image optimization workflow that requires no expensive software. The results are almost identical to using multiple tools, in a fraction of the time.

I often get asked how long a website should last.  There is, of course, no definite answer to this question, but it can depend on several different factors.  I usually tell people to think of it as a computer.  How often do you need to replace your laptop?  If you’re someone who counts on the…

Every business needs a web site these days.  One of the really nice things about having a website is that if done well, even a very small business can appear very professional.  It isn’t that a business owner wants to misrepresent the size of his or her firm, but he or she wants to project…